We strive to be community-builders, in every sense of the word. That means for us, the job isn’t finished when the homes are – so we continue to give back where we call home.
More than
a builder
We believe our role in the journey extends well-beyond selling and building. We curate and guide the Home Buying Journey. It’s our role to ensure that all steps are clearly laid out, that stressful moments are removed and that this journey is truly unique and personal for every buyer.
Our
Promise
Buying a new home is an unforgettable experience, a rewarding journey that can be highly emotional and, ultimately, life changing. A new home is not just one of the largest purchases made in a lifetime, it becomes a defining part of the buyer. Being such a large decision, the home buyer needs someone who approaches the journey with the highest level of care and thoughtfulness.
We have always risen to go above and beyond for our home buyers, and our efforts have been rewarded with an unprecedented six Tarion Awards for Customer Satisfaction. But this is no longer enough. Home buyers deserve a Home Buying Journey with Guides who appreciate the magnitude of the occasion and deliver accordingly.
We promise to help you love the journey.
Our
Values
Creating communities that boast security and comfort, from carefully-controlled streetscapes to luxurious interiors, is a skill that stems from our core values. We’re never complacent and we’re always willing to learn. Our values have earned us the trust of our community, innumerable happy customers and multiple local, provincial and national awards.
There are challenges with everything in life - those who overcome these challenges are those who win. Removing “try” as an option allows the focus to be on solving the problems ahead of you. Commit to winning for the customer, the company and yourself.
At Fusion Homes, above and beyond is the expectation. Simple as that. With every piece of work you do, replace your mindset with that of your customer’s. This will allow us to keep our standards higher than theirs, all in the name of delivering an unparalleled experience.
It takes a village to build one. Every individual is Fusion Homes and Fusion Homes is every individual. No blaming, no finger-pointing. If a teammate drops the ball, pick it up and score. United we learn, grow, deliver and win.
The world is changing rapidly. Expectations of our customers are always increasing. Expectations of this company are always growing. Continual improvement is the only way to fulfill our vision and deliver an unparalleled experience. Pair self-awareness with initiative, understanding where you need to develop and acting on this knowledge.
Meet Our Leaders
Lee
Piccoli
Chief Executive Officer
Lee Piccoli
Chief Executive Officer
In 1999, at the age of 24, Lee saw a booming residential housing industry and quickly identified a critical gap in the market: the need for a builder that paired homes of the highest quality with an unwavering commitment to superior customer service.
In a matter of just two years, Piccoli established Fusion Homes as a major player in both the Guelph and London, Ontario markets. In March 2003, Piccoli bought out his partner and became the sole shareholder of Fusion Homes. Fast forward to today, and Fusion Homes has built thousands of homes across Southwestern Ontario in communities in Guelph, Kitchener, Waterloo, London, and surrounding areas and continues to lead the industry in providing premier living environments. Celebrating Fusion Homes’ 20th year in 2019, Piccoli and the Fusion Homes team continue to pride themselves on the company’s creation of vibrant communities and providing an elevated customer experience.
Lee built Fusion Homes on a solid foundation of reliability, constant improvement, dedication and excellence. These values continue to be exemplified in all facets of the Fusion Homes experience. Piccoli has led Fusion Homes to being named a Platinum Level Aon Best Small & Medium Employer, a 3-time GROWTH 500 fastest growing companies in Canada, and ranked #1 in Customer Service in Ontario by Harris/Decima and the Tarion Warranty Corporation an unprecedented six times.
Piccoli attended the University of Guelph in the Bachelor of Commerce program with specialization in Economics. In addition to his business endeavours, Piccoli enjoys travelling and unique experiences, sports, food & wine, and spending time with his children, Ava and Giacomo.
Ryan
Scott
Senior Vice President, Fusion Developments & Finance
Ryan Scott
Senior Vice President, Fusion Developments & Finance
Ryan Scott, Senior Vice President of Fusion Developments & Finance at Helia Capital, embarked on his journey with Fusion Homes as the Associate Vice President of Treasury in 2015. Ever since, Ryan has grown with the company and transitioned to a focus on land and parent company finances, showcasing his versatile expertise and unwavering dedication to driving financial success.
In his current capacity, Ryan leads Fusion Developments, spearheading pivotal initiatives such as land acquisition and development approval strategies. Additionally, he assumes a central role in overseeing finance operations for Helia Capital, fostering close collaboration with the Helia team and portfolio companies to achieve collective success toward shared goals. Ryan's passion lies in harmonizing our land acquisition strategy with capital allocation and borrowing strategies, igniting the creation of our exceptional communities and homes.
Ryan graduated from the Business Administration program at Wilfrid Laurier University with a specialization in accounting and a minor in political science. Ryan is a CA and CPA and prior to joining Fusion, gained valuable experience at public accounting firms in Toronto and Hamilton, working with private businesses, assisting with audit and assurance needs, corporate tax, and strategic financial business advice.
As a proud owner of a Fusion Home, Ryan offers unique insights into the home buying journey from a personal perspective. Beyond his professional accomplishments, Ryan cherishes spending time with his wife and two daughters, especially cheering them on at swimming and gymnastics competitions.
Brian
Cowell
Vice President, Finance, IT & Procurement
Brian Cowell
Vice President, Finance, IT & Procurement
Brian Cowell is the Vice President of Finance, IT, and Procurement at Fusion Homes, where he brings a wealth of expertise and leadership to the team. Since joining Fusion Homes in 2017 as the Director of Finance, Brian has since demonstrated remarkable growth, culminating in his current role.
In his diverse role, Brian requires a balance of both strategic and operational thinking. Tasked with overseeing the financial health of the organization, as well as managing procurement and technology initiatives, Brian plays a crucial role in shaping Fusion Homes' success.
Brian excels in developing a comprehensive understanding of the business landscape. He seamlessly integrates the macro perspective of overarching company goals with the micro-level intricacies of day-to-day operations. Beyond his strategic acumen, Brian is deeply committed to nurturing talent within his team. By instilling a sense of purpose and fostering a culture of growth, Brian cultivates a high-performing team that is aligned with Fusion Homes' overarching values.
Brian has attained his CA designation and holds a Bachelor of Commerce in Accounting, demonstrating his commitment to excellence and expertise in the field. Prior to Fusion, Brian embarked on his professional journey as an auditor with a national accounting firm. Brian has since ventured into the banking and retail sectors, leveraging his expertise to navigate complex financial landscapes.
Outside of work, Brian is passionate about spending time with his wife and their three children. In his spare time, he enjoys any activity that involves his family, their pets, sports and being outside.
Adam
Day
Vice President, Marketing & Strategy
Adam Day
Vice President, Marketing & Strategy
Adam Day, Vice President of Marketing & Strategy at Fusion Homes, brings over 20 years of consumer-centric marketing leadership experience across some of Canada’s most recognized brands. Throughout his career, Adam has built and led high-performing teams, delivered growth-focused strategies, and created marketing programs that strengthen the connection between brands and the people they serve. These efforts have led to being recognized both locally & internationally for his campaigns, including a Cannes Gold Lion for his work on Tropicana.
In his role at Fusion Homes, Adam leads the company’s marketing vision, overseeing brand strategy, communications, and customer engagement. He plays a key role in aligning Fusion’s brand with its long-term business objectives, ensuring the customer experience reflects the quality, care, and intention behind every home and community Fusion builds. Adam is especially passionate about people leadership and creating clarity and focus across teams to drive strong execution.
Prior to joining Fusion Homes, Adam spent two decades at PepsiCo Canada in progressive senior leadership roles across marketing and sales strategy. During this time, he led national brands, large-scale innovation initiatives, and cross-functional teams, earning recognition for marketing excellence, inclusive leadership, and team development.
Adam holds an Honours Bachelor of Business Administration with a minor in Economics from Wilfrid Laurier University, where he built a strong foundation in business strategy, consumer behaviour, and analytical thinking that continues to inform his approach to marketing leadership.
Outside of work, Adam values time with his wife Megan & their 2 kids, Maddie & Raina, spending most of their time coaching & cheering on their kids as they compete in hockey, baseball, soccer & basketball.
Jennifer
Avelar
Director, Sales & Design
Jennifer Avelar
Director, Sales & Design
Jennifer Avelar, Director of Sales & Design, has a passion for creating exceptional, end-to-end customer experiences. Jennifer began her career with Fusion Homes in 2013 as a Sales Professional and quickly advanced to Director of Sales within just two years. Since 2015, her role has continued to expand, and she now leads the core departments of Sales and Design with a strong focus on leadership, strategy, and operational excellence.
In her current role, Jennifer oversees the entire customer journey – from first interaction through closing - ensuring every Fusion customer has an unparalleled experience in their new home journey. Her responsibilities include overseeing the sales process, guiding interior selections, designing model homes, and managing Fusion’s upgrade program, all while maintaining a strong customer-centric lens.
Raised in a real estate family, Jennifer developed an early passion for the industry and obtained her Ontario Real Estate License in 2003. She has spent her career in new home development, working with multiple builders before joining Fusion Homes. Over the years, she has been directly involved in the sale of thousands of homes across multiple cities, bringing deep market knowledge and practical insight to her leadership role today.
Jennifer is deeply passionate about real estate, design, customer experience, process optimization, and strategic growth. She is equally committed to developing and empowering her team, fostering a culture of excellence and continuous improvement. Outside of work, Jennifer finds joy in sharing moments with her two children.
Adam
Hummel
Director, Construction
Adam Hummel
Director, Construction
Adam Hummel, our Director of Construction & Customer Care, has played a crucial role in our customer journey since 2012, continuously seeking enhancements to our on-site operations to ensure an exceptional customer experience and delivery of deficiency-free homes, and quick response times on service.
In his role as Director of Construction & Customer Care, Adam oversees Fusion’s low-rise construction division and supervises the quality control teams for our stacked and high-rise divisions and also oversees our Customer Care team after the home closes. With an unwavering commitment to prioritizing customer experience, Adam focuses on delivering homes that are high quality, free of deficiencies and ensuring high customer satisfaction throughout the entire build process and after the home closes. He is passionate about coaching his team to consistently raise the bar when it comes to quality and customer service and is always dedicated to ensuring a safe work environment and engaging employee experience for our team members each and every day.
With over 20 years of residential construction experience, Adam brings a wealth of knowledge in custom fine furniture, carpentry, renovations, and comprehensive home construction. Adam gained invaluable insights into every aspect of the build process, transitioning seamlessly from trade work to Site Supervisor responsibilities and ultimately delivering top-notch finished products to satisfied customers.
Outside of work, Adam finds joy in everything sports and his passion for fitness, as well as spending quality time with his family.
Community
Involvement
15
Non-Profit Organizations benefited from Fusion donations.
$100k
multi-year donation to the University of Guelph’s School of Business and Economics.
19
Financial contributions to causes that are near and dear to our hearts.
32+
Hours spent renovating a local Women’s Shelter.
$20K
Donated to help provide groceries to families in need.
Tarion Warranty Award of Excellence
A testament to our dedication to exceptional service, Fusion Homes has received the Tarion Warranty Corporation’s prestigious Award of Excellence an unprecedented six times. This award recognizes home builders in Ontario based on their customer service delivery and stands among the industry’s most coveted accolades.
Mercer Best Employer
In order to offer an amazing customer experience, we need to be sure our employees have an incredible place to work. We are proud to have been awarded the Best Employers in Canada for three years in a row. In addition to being recognized as a Best Employer in Canada, we were named one of the top employers in North America as well. We couldn’t do any of it without our incredible team.
Great Place to Work
A great workplace is built by great people. In 2025, Fusion Homes was proud to be certified as a Great Place to Work®, a recognition based directly on feedback from our team. It reflects the culture we’ve worked hard to build where people are trusted, challenged, supported, and empowered to grow. We believe that when our people thrive, they bring that same passion and commitment to our customers, our homes, and our communities. This recognition belongs to our entire team and the culture they help shape every day.
North American Most Inspiring Workplaces
This award recognizes forward-thinking and people-first organizations across the globe who exemplify an impactful organizational purpose, a focus on wellbeing and inclusivity, strong two-way communication, inspirational leadership, and an empowered employee experience.
Fusion Homes ranked #15 amongst the top 50 Inspiring Workplaces in North America, and #3 among Medium Sized Employers.
Canada Best Employer for Recent Graduates
Fusion Homes has been recognized by The Career Directory as a Canada Best Employer for recent graduates in 2024! We see immense value in nurturing the potential of graduates, empowering them to contribute to the growth of our society and excel in their careers. As we embark on an exciting journey to expand our team and elevate our business, we’re eager to welcome passionate individuals who are ready to make an impact and build a career in the home building industry.
Canadian Business Growth 500 List
The Growth 500, Canada’s definitive ranking of the country’s fastest-growing companies, celebrates the nation’s most successful and ambitious entrepreneurial businesses. Fusion Homes is proud to have earned a place among this prestigious group, reflecting our unwavering dedication to our customers, the quality of our homes, and the communities we build. We’re honoured to be recognized alongside such outstanding Canadian companies and grateful to the team, homeowners, and partners who continue to make our growth possible.
